AI Insights · Timothy · April 2024
Q1 2024 Performance of Top Zombie Games in the UK on Unified Platform
Exploring the performance trends of the top zombie-themed games on the unified platform in the UK during the first quarter of 2024, with insights from Sensor Tower.
In the first quarter of 2024, the zombie game genre has seen varied performances across major titles on the unified platform in the United Kingdom. Sensor Tower provides a closer look at the downloads, revenue, and active user trends for these undead-themed mobile games.
Last War:Survival by FirstFun saw a significant rise in revenue, peaking at nearly $475K in the final week of March, while weekly downloads saw a decline from 56K to 27K. The game's weekly active users trended upwards, ending the quarter with around 214K active users.
Plants vs. Zombies™ 3 from Electronic Arts experienced modest revenues, with the highest reported at just over $3K. Downloads started strong at 63K but gradually decreased to 13K. The active user base peaked at 69K in mid-February and slightly dipped to 51K by the end of March.
Doomsday: Last Survivors by IGG.COM showed a revenue trend with a peak of $59K. Downloads fluctuated, with an initial 13K dropping to 7K. Weekly active users saw a downward trend from 24K to 19K.
Plants vs. Zombies™, another title from Electronic Arts, had its highest revenue at $732 with downloads peaking at 9K. Active users remained relatively stable with a slight decrease from 52K to 47K by the end of the quarter.
Idle Outpost: Business Game by AppQuantum Publishing Ltd, while not strictly a zombie game, fits within the broader survival genre. The game's revenue grew to $3K, while downloads reached a high of 9K before dropping to 3.6K. The active user base showed an increase, peaking at 19K in early March, but then settled to 15K.
For more in-depth analysis and insights on the performance of mobile games, Sensor Tower's platform offers detailed data and analytics.